Avoma

What is Avoma?

Avoma is an AI-powered meeting assistant and revenue intelligence platform founded in 2017. The tool was designed specifically for sales, customer success, and account management teams, focusing on transforming spoken conversations with customers into structured, actionable data.

How it works

Avoma connects to Google and Outlook calendars. When a video meeting is detected (on Zoom, Google Meet, GoToMeeting, or Teams), the Avoma bot joins the call as a participant, recording and transcribing the audio. After the meeting, the AI processes the text, categorizes the discussed topics (such as challenges, pricing, next steps), and creates customized summary notes that are automatically synchronized with the customer's CRM.

Key features

• Smart Meeting Notes: Automatically generates structured, topic-segmented minutes at the end of each call.
• Two-Way CRM Sync: Synchronizes summaries and notes directly with Salesforce, HubSpot, Zoho, and Pipedrive.
• Topic and Keyword Analysis: Tracks the frequency with which specific terms (e.g., competitors, pricing, technical questions) are mentioned by customers.
• Coaching and Conversation Metrics: Measures the ratio of talk time between salesperson and customer (talk-to-listen ratio), number of interruptions, and speech pace.

Who is it for

• Account Executives (AEs) and enterprise sales teams who want to focus on the conversation without worrying about typing notes.
• Customer Success Professionals who need to maintain clear, accessible histories of client account development.
• Sales Leaders focused on coaching sales reps based on actual call data.

Pricing

Pros and cons

Pros:

• Excellent at filling in notes specific to sales and CS funnels.
• Rich conversational analysis interface for sales coaching and mentoring.
• Robust synchronization with major CRM platforms.

Cons:

• The free plan is quite restricted and does not include advanced AI summaries.
• The per-user price of advanced plans can become high for large teams.

Alternatives to Avoma

If you are evaluating meeting assistants and conversational intelligence software for commercial teams, the main alternatives are Gong, Chorus (ZoomInfo), Attention, and Fireflies.ai.